About.
Beth has spent the last three years as Creative & Marketing Director for Birdie Fortescue, and prior to that worked in Future Business and Management for two prestigious country house locations.
Whilst with Birdie Fortescue Beth instigated a complete overhaul of the brand’s online presence, spearheading the design of a new website and e-commerce platform. As part of this project she worked closely with the CEO to re-frame the brand and translate its USP and core values effectively through social media, advertising campaigns, copy and imagery. She also created a new concept for product collections by producing selected pieces in limited quantities to generate excitement and augment customer engagement. Using a dynamic, creative approach backed by careful statistical analysis enabled the business to efficiently refine its brand and vastly increase online revenue.
Beth is also an experienced lifestyle photographer and product designer.